Cottrill Research, LLC

Search Engine Comparison: A Focus on Privacy

Search Engine Comparison: A Focus on Privacy

Last year I wrote a post about DuckDuckGo, which is a search engine that does not track user behavior and allows for privacy. I open the post with this quote by Eli Pariser: “The Internet is showing us what it thinks we want to see, but not necessarily what we need to see.” Eli explains his quote in this informative nine-minute 2011 TED talk. When we are researching suppliers and companies to partner with we need search results that are as objective and authoritative as possible. DuckDuckGo is just one search engine to consider as an alternative to Google and others that track user activity.

Helen Brown, of The Helen Brown Group, has posted a “handy cheat-sheet comparing 13 search engines,” that shows which search engines track (HTTP/Track Cookies) and produce personalized results. Of the engines represented in the chart, Disconnect Search, DuckDuckGo, Hulbee, Lukol, Oscobo, and StartPage are the most privacy-minded. The chart can be accessed via her post, Because It’s None of Their Business.

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